It’s really not a valid question to ask whether I personally follow auto racing. The pertinent question is whether there are people in that audience who would be receptive to AMAC and would benefit from hearing about it. I think the answer to that is YES!
Keith Erickson
2 years ago
I started out following drag racing, then switched to NASCAR, and now follow the Trans Am Series. I think it’s a tough call deciding which motorsports series would give AMAC the greatest return on their investment, but I suspect it might be NASCAR. All motorsports’ series are geared to younger fans, but I think NASCAR might just have the greatest number of senior fans. An associate sponsor deal, rather than a major one would likely be the way to go, to see how it goes. Hey, there are a lot of Richard Petty fans out there (like me), so I think there is something to be gained from an endeavor such as this. Good luck with this. I would love to see an AMAC decal on a NASCAR stocker, especially one of the veteran drivers. Have you talked to anyone on Kevin Harvick’s team? Maybe an Xfinity Series or Camping World Truck Series deal, or just a trackside sign… (I’m sure you’ve already considered those possibilities…) Thanks for the opportunity to comment!
Paul James
2 years ago
Motorsports is a HUGE market and, IMO, an excellent advertising opportunity.
Robert Zuccaro
2 years ago
The only pro sport I watch anymore is NHRA. They have a diverse field of men and women of both sexes whose only goal is winning not “woking”.
Rick
2 years ago
I used to be a big NASCAR fan. I watched some Indy car races. I like watching auto races, I don’t like the political and liberal aspect trying to work its way into racing. Since all of the political and woke garnbage has become more prominent, I have lost intrest in racing.
OH Consvative
2 years ago
Although I don’t pay any attention to auto racing, it is a big part of American culture and a major way to advertise. AMAC should be involved.
Michael Roby
2 years ago
I believe that Motorsports are the more positive sport they all pledge allegiance to the flag and pray before they compete.
Don Luke
2 years ago
I am not an avid fan of circle track racing, be it NASCAR or any other organization. I was introduced to NHRA drag racing during high school by friends, the year was 1962. I am 74 yrs old and drag racing is still the only form of racing I attend or keep up on. I see the sponsor advertising on the cars but rarely has the sponsor names on race cars or drag boats made me want to know more about the sponsoring organizations products, services, etc. etc. I used to belong to IAMAW and they sponsored a car for a while. My question at the time was where was the money coming from, was it coming from the pot of money we paid to represent and support the union members? FWIW, the sponsored IAMAW car never did really well. If a sponsored car does poorly, how does that reflect on the sponsoring organization if the car never wins or even comes close to winning?
Casey Nicholson
2 years ago
Until professional sports stops with the WOKE movement I wouldnt give them a dime. Get Woke Go Broke! Same with BLM. Why are corporations / people supporting the Marxist BLM movement Crazy!!!
Michael
2 years ago
Until NASCAR stops disrespecting it’s roots I want nothing to do with it. NASCAR started in the south by a bunch of moonshine runners.
Mike Davis
2 years ago
Cost Vs results, try it a year and weigh the results. Good, invest. Bad, try something else.
Calvin
2 years ago
I think you should explore all forms of advertising. I myself have given up watching sports because of recent events and ideas being pushed by them.
DONNIE iSFERDING
2 years ago
Just because I’m not a car race person doesn’t mean that people shouldn’t e exposed to AMAC.
Stosh
2 years ago
Sponsor boat racing as well!!
Jeff
2 years ago
once you accept sponsorship, you lose your bias in most cases,
Pam M
2 years ago
It really doesn’t matter if I watch or don’t have an interest. Advertising is meant to reach those who don’t know about Amac. Everyone knows about ARP when I tell people there is an alternative rarely do I find anyone who knows about Amac. GET OUT THE WORD any way you can!
J.P.
2 years ago
I see nothing nothing wrong with NASCAR although I don’t watch any races, except of a few minutes when scrolling through the channels. By all means show their advertisements. I play Publishers Clearing House and I watch all their ad video’s, because that is how they get some of their money. I would watch a NASCAR video ad if it was in a e-mail from AMAC to help support AMAC
Susan Schachter
2 years ago
Yes you need to get your name out there.
Terry Wilson
2 years ago
Amac’s the right to engage with auto racing. Wish it still had pit grew girls in it. The ones cowing it into putting its tail between its legs were seldom as attractive as the women now out of the jobs they very much loved to do!
Peter Giger
2 years ago
Professional sports including auto racing is so tainted by ruthless opportunism that I think I would object to any association. Naturally I don’t object to options but as we have seen the administrative levels determines “cash flow” so should not be considered an investment opportunity. Polling fans for their likes and dislikes but they shouldn’t feel hostage by owners merely because they attend their races.
Joel
2 years ago
If NASCAR is offering ya should take advantage of the largest spectator sporting event in this country..
Billie
2 years ago
I think NASCAR along with most sports lost me when they decided to bow to the mob and disrespect our country and flag. I have no interest in them at all and will not watch .
Anthony Cristarella
2 years ago
I think anything that promotes AMAC can only help it grow and be good in the long run.
Dave
2 years ago
I think AMAC should have some representation in NASCAR if you have to pick.
I recommend a Kevin Harvick team and I’m only occasional race watcher.
Maybe a Reno air show air races etc.
Some representation at a RedBull event Like Pikes Peek.
Maybe more at auto shows across the country
Street particularly.
Maybe sponsoring a senior Olympic like in Tucson AZ.
Maybe making a sailboat ⛵️ sail with AMAC on it. ( for racing).
Maybe sponsoring a senior bicycle team
Have some activity at F1 race in Texas
Maybe sponsor a hydroplane at a race in a favorable city ( Not Seattle or Detroit for example). Tri Cities or Madison possibly.
Maybe sponsor a snow ski race in Idaho
ALSO Do Not put me on anymore emails related to this “survey “ I already receive way too many.
Cindi
2 years ago
If they want you to pay for the opportunity to advertise on their platform, I think you would do better just making commerials. Better yet, give a discount for word of mouth. Have people tell who recommended you and give them a discount on their yearly subscription.
Jim
2 years ago
Motorsports is an excellent media, however, I believe you would receive a bigger bang for your buck by investing in the sport at the grass roots level, home town track and home town teams/drivers. Local, stock car tracks, dragstrips, motoX, develop a specific advertising plan, for each venue, to include track signage, title sponsorship of at least one event during the season, decals on all competitors car, participate in year end purse fund, you’d be surprise how much $1,000 will get you. Co sponsor a team at each venue, provide a fix budget you’re willing to spend, advertise and have teams apply, much like a grant from a non profit. A Million Dollars with national/international sanctioning bodies or race teams, won’t get you much, but a million dollars will easily get you top booking at the grass roots. Model your plan like Lucas Oil, there name, identity and products is everywhere and they don’t spend anything close to your so called super sponsors in the national leagues. BE SMART keep your money at the grass roots, just like successful government relations work. I am a member of AMAC believe in your mission and conservative values, but I am sensitive to how you spend my dues money and its ROI. Unless you can afford to allocate $100+ million dollars, you don’t belong in national motorsports marketing. Much better value at the grass roots. AMAC member’s who attend such events can get involved to, have a member at each event who can sign up fans on site. Also look into iRacing Leagues and teams, another effective market.
David Heinzelmann
2 years ago
I like the idea of advertising on NASCAR. It seems to be followed by more conservatives. This would bring them in
Michael Siegert
2 years ago
I am an avid drag racer and was always a fan of all kinds of auto racing UNTIL NASCAR and some of the other sanctioning organizations decided to get political. The liberal leftists have used every means to advance their agenda. Conservatives play way too nice and have let this happen. I will not spend my money or support those who want to change our country for the worse. We have to stand united against the left to stop the crazy things they would do to our country, and that starts with not supporting people who would do harm to our great country. Remember “Trump won!”.
Stol1249
2 years ago
Formula One by far overshadows NASCAR or Indycar. F1 is watched WORLDWIDE, whereas Nascar is watched mostly in the USA.
Steve Ridgway
2 years ago
biden*…ever heard of ROBO calls??? Since your punk rear took office…robos have INCREASED..apprx 80%!!!!..BILLIONS OF BILKERS..RUSSIANS..AFGANS…SLAVS..IRANIANS..PACKOS…..WHAT ARE YOU DOING??? AND OUR POWER..GRID???…WHAT ARE YOU DOING ABOUT THE RUSSIANS/CHINESE THAT ARE HACCCCCCCKKKKKIIIINNNNGGG..YOUR PRESIDENTIAL ASS!!!???…DEADBEAT..TAKE ANOTHER NAP..AND FORM ANOTHER COMMITTEE TO INVESTIGATE…YOUR TEETH!!!
Steve Ridgway
2 years ago
Do not join up with motor sports!!! Would dearly love to play poker..$1000.00 a hand with pervert biden* and legs up kammy. The two dumbest doubletalkers that have EVER sadly..represented MY country….what an horrific shame aliens voted these two klutzy fakes in!!!
Dean
2 years ago
Average age of NASCAR viewer is 58. Leading purchase by fans is women’s clothing. Top 5 teams value is over $1 billion. Every little bit helps get the word out. If you want a perfect sport that thinks exactly like you, then start your own sport.
Dean
2 years ago
NASCAR is well known patriotic sport with strong ties to the Military and American families and Evangelicals. I would like to see the Amac logo on cars or tracks. This is your target audience . Many tracks are in states that support Amac’s agenda.
wade c mackey
2 years ago
Not your avid fan, but I am glad there are a huge number of folks who are
Steve Ridgway
2 years ago
O.cortez moans about her grandmother..health and condition..blames trump..yet SHE wouldn’t even help her and just turned down $100,000 go fund me money raised for her grandmother because she is a BITCH..who was using her grandmother as a political facade. Cortez is selfish worthless unhuman dolt!
Patricia Christy
2 years ago
I was an avid NASCAR fan until they jumped on the Marxist, anti-family, anti-American Black Lives Matter train. I haven’t watched a race since.
RUTH REED
2 years ago
My husband and I are BIG NASCAR fans. We visited every NASCAR track on the schedule except 2 (some when there was no race happening), when we were full-time RVers 2006 thru 2013, and a few before we started full-timing. We have both been racing fans all our lives and actually participated in dirt track racing for 20 years before we retired from working and hit the road in an RV. I even remember listening to the Indy 500 on the radio when I was a kid. (As far as I was concerned that was the only reason for Memorial Day!) And that was the only race even on the radio, so pretty much the only class of racing I knew about as a kid. My first in person NASCAR race was at the Arizona Fairgrounds in Phoenix on my 17th birthday (1960). My best friend’s dad was the superintendent of the Fairgrounds and we watched from the roof of her dad’s shop which was just outside the turn 1 fence. What a thrill!!!!
Victoria Johnson
2 years ago
I say AMAC should target advertising at receptive audiences to get the most bang for their buck. If you support patriotic, America-centric teams/drivers, I think it could be beneficial. Do your research and invest accordingly.
Steve Ridgway
2 years ago
Since biden*..again blundered….he has been in office for 16 months..DAH
..brings to the podium this…who is the mostest..get it..most..est..dumb ass…aoc or biden***….BOTH…ALWAYS…”OPEN MOUTH INSERT FOOT”!!….LA LA LA LA..LAND..BOTH NEED TO GET OFF THE DRUGS…SAY NO TO DRUGS!!!!!!
Antonio Salazar
2 years ago
If you decide to advertise the AMAC name on the side of a car that is ok until they, NASCAR, abandons the Flag, National Anthem and Military Members; if so you stand to lose my support for AMAC!! No matter what is claimed about abolishing the Confederate Flag it is not a symbol of racism but NASCAR has accepted that as the reason for going along!! What is next??
Marie
2 years ago
I wouldn’t mind if you sponsor NASCAR but it seems like there should be better exposure opportunities for the money because I am sure it is quite expensive
don delessio
2 years ago
NHRA Drag racing could also be am option
Gerry
2 years ago
Rick had the best response. find that really hardly anyone knows what or who AMAC is. You NEED to get to the hotel industry. By the way I’m a 60 year member of NHRA and long time members of NSRA and the Good Guys. Look these guys up, that is where you will find the seniors you need to recruit.
David Geyer
2 years ago
I’m not against this form o advertising NASCAR does cross many borders. It has been my experience that more advertising should be done throughout the medical industry.
Joe704
2 years ago
Used to be an avid fan of the NASCAR races. Unfortunately they got “woke” and decided to change the format and it totally ruined the sport for me.
Mike Schenck
2 years ago
This is surely a joke. Too bad republicans are apineless
Ron Laswell
2 years ago
I have never liked auto-racing. It’s loud and noisy, a waste of fuel, and why someone wants to watch cars going around (counter-clockwise, no less) in circles is beyond my comprehension! In metaphysics, going counter-clockwise is considered to be a negative expression of energy!
Rick
2 years ago
Not many people know about AMAC. I think advertising money would be better spent on informing seniors letting them know there is an alternative. Same with political issues you people are preaching to the choir, we need to inform the ignorant we new faces new members where do you go? Conventions both Lib/Gop talk it up, local meetings, candidates, news articles, radio/TV shows get a guest hit on NPR. I get tired of going to a motel and asking if they honor AMAC and hearing “who”. Send reps to hotels, all businesses, if they give 10% to AARP ask them to give 15%. Beat them at their game!
AMAC Should support the PBR and Rodeos.
It’s really not a valid question to ask whether I personally follow auto racing. The pertinent question is whether there are people in that audience who would be receptive to AMAC and would benefit from hearing about it. I think the answer to that is YES!
I started out following drag racing, then switched to NASCAR, and now follow the Trans Am Series. I think it’s a tough call deciding which motorsports series would give AMAC the greatest return on their investment, but I suspect it might be NASCAR. All motorsports’ series are geared to younger fans, but I think NASCAR might just have the greatest number of senior fans. An associate sponsor deal, rather than a major one would likely be the way to go, to see how it goes. Hey, there are a lot of Richard Petty fans out there (like me), so I think there is something to be gained from an endeavor such as this. Good luck with this. I would love to see an AMAC decal on a NASCAR stocker, especially one of the veteran drivers. Have you talked to anyone on Kevin Harvick’s team? Maybe an Xfinity Series or Camping World Truck Series deal, or just a trackside sign… (I’m sure you’ve already considered those possibilities…) Thanks for the opportunity to comment!
Motorsports is a HUGE market and, IMO, an excellent advertising opportunity.
The only pro sport I watch anymore is NHRA. They have a diverse field of men and women of both sexes whose only goal is winning not “woking”.
I used to be a big NASCAR fan. I watched some Indy car races. I like watching auto races, I don’t like the political and liberal aspect trying to work its way into racing. Since all of the political and woke garnbage has become more prominent, I have lost intrest in racing.
Although I don’t pay any attention to auto racing, it is a big part of American culture and a major way to advertise. AMAC should be involved.
I believe that Motorsports are the more positive sport they all pledge allegiance to the flag and pray before they compete.
I am not an avid fan of circle track racing, be it NASCAR or any other organization. I was introduced to NHRA drag racing during high school by friends, the year was 1962. I am 74 yrs old and drag racing is still the only form of racing I attend or keep up on. I see the sponsor advertising on the cars but rarely has the sponsor names on race cars or drag boats made me want to know more about the sponsoring organizations products, services, etc. etc. I used to belong to IAMAW and they sponsored a car for a while. My question at the time was where was the money coming from, was it coming from the pot of money we paid to represent and support the union members? FWIW, the sponsored IAMAW car never did really well. If a sponsored car does poorly, how does that reflect on the sponsoring organization if the car never wins or even comes close to winning?
Until professional sports stops with the WOKE movement I wouldnt give them a dime. Get Woke Go Broke! Same with BLM. Why are corporations / people supporting the Marxist BLM movement Crazy!!!
Until NASCAR stops disrespecting it’s roots I want nothing to do with it. NASCAR started in the south by a bunch of moonshine runners.
Cost Vs results, try it a year and weigh the results. Good, invest. Bad, try something else.
I think you should explore all forms of advertising. I myself have given up watching sports because of recent events and ideas being pushed by them.
Just because I’m not a car race person doesn’t mean that people shouldn’t e exposed to AMAC.
Sponsor boat racing as well!!
once you accept sponsorship, you lose your bias in most cases,
It really doesn’t matter if I watch or don’t have an interest. Advertising is meant to reach those who don’t know about Amac. Everyone knows about ARP when I tell people there is an alternative rarely do I find anyone who knows about Amac. GET OUT THE WORD any way you can!
I see nothing nothing wrong with NASCAR although I don’t watch any races, except of a few minutes when scrolling through the channels. By all means show their advertisements. I play Publishers Clearing House and I watch all their ad video’s, because that is how they get some of their money. I would watch a NASCAR video ad if it was in a e-mail from AMAC to help support AMAC
Yes you need to get your name out there.
Amac’s the right to engage with auto racing. Wish it still had pit grew girls in it. The ones cowing it into putting its tail between its legs were seldom as attractive as the women now out of the jobs they very much loved to do!
Professional sports including auto racing is so tainted by ruthless opportunism that I think I would object to any association. Naturally I don’t object to options but as we have seen the administrative levels determines “cash flow” so should not be considered an investment opportunity. Polling fans for their likes and dislikes but they shouldn’t feel hostage by owners merely because they attend their races.
If NASCAR is offering ya should take advantage of the largest spectator sporting event in this country..
I think NASCAR along with most sports lost me when they decided to bow to the mob and disrespect our country and flag. I have no interest in them at all and will not watch .
I think anything that promotes AMAC can only help it grow and be good in the long run.
I think AMAC should have some representation in NASCAR if you have to pick.
I recommend a Kevin Harvick team and I’m only occasional race watcher.
Maybe a Reno air show air races etc.
Some representation at a RedBull event Like Pikes Peek.
Maybe more at auto shows across the country
Street particularly.
Maybe sponsoring a senior Olympic like in Tucson AZ.
Maybe making a sailboat ⛵️ sail with AMAC on it. ( for racing).
Maybe sponsoring a senior bicycle team
Have some activity at F1 race in Texas
Maybe sponsor a hydroplane at a race in a favorable city ( Not Seattle or Detroit for example). Tri Cities or Madison possibly.
Maybe sponsor a snow ski race in Idaho
ALSO Do Not put me on anymore emails related to this “survey “ I already receive way too many.
If they want you to pay for the opportunity to advertise on their platform, I think you would do better just making commerials. Better yet, give a discount for word of mouth. Have people tell who recommended you and give them a discount on their yearly subscription.
Motorsports is an excellent media, however, I believe you would receive a bigger bang for your buck by investing in the sport at the grass roots level, home town track and home town teams/drivers. Local, stock car tracks, dragstrips, motoX, develop a specific advertising plan, for each venue, to include track signage, title sponsorship of at least one event during the season, decals on all competitors car, participate in year end purse fund, you’d be surprise how much $1,000 will get you. Co sponsor a team at each venue, provide a fix budget you’re willing to spend, advertise and have teams apply, much like a grant from a non profit. A Million Dollars with national/international sanctioning bodies or race teams, won’t get you much, but a million dollars will easily get you top booking at the grass roots. Model your plan like Lucas Oil, there name, identity and products is everywhere and they don’t spend anything close to your so called super sponsors in the national leagues. BE SMART keep your money at the grass roots, just like successful government relations work. I am a member of AMAC believe in your mission and conservative values, but I am sensitive to how you spend my dues money and its ROI. Unless you can afford to allocate $100+ million dollars, you don’t belong in national motorsports marketing. Much better value at the grass roots. AMAC member’s who attend such events can get involved to, have a member at each event who can sign up fans on site. Also look into iRacing Leagues and teams, another effective market.
I like the idea of advertising on NASCAR. It seems to be followed by more conservatives. This would bring them in
I am an avid drag racer and was always a fan of all kinds of auto racing UNTIL NASCAR and some of the other sanctioning organizations decided to get political. The liberal leftists have used every means to advance their agenda. Conservatives play way too nice and have let this happen. I will not spend my money or support those who want to change our country for the worse. We have to stand united against the left to stop the crazy things they would do to our country, and that starts with not supporting people who would do harm to our great country. Remember “Trump won!”.
Formula One by far overshadows NASCAR or Indycar. F1 is watched WORLDWIDE, whereas Nascar is watched mostly in the USA.
biden*…ever heard of ROBO calls??? Since your punk rear took office…robos have INCREASED..apprx 80%!!!!..BILLIONS OF BILKERS..RUSSIANS..AFGANS…SLAVS..IRANIANS..PACKOS…..WHAT ARE YOU DOING??? AND OUR POWER..GRID???…WHAT ARE YOU DOING ABOUT THE RUSSIANS/CHINESE THAT ARE HACCCCCCCKKKKKIIIINNNNGGG..YOUR PRESIDENTIAL ASS!!!???…DEADBEAT..TAKE ANOTHER NAP..AND FORM ANOTHER COMMITTEE TO INVESTIGATE…YOUR TEETH!!!
Do not join up with motor sports!!! Would dearly love to play poker..$1000.00 a hand with pervert biden* and legs up kammy. The two dumbest doubletalkers that have EVER sadly..represented MY country….what an horrific shame aliens voted these two klutzy fakes in!!!
Average age of NASCAR viewer is 58. Leading purchase by fans is women’s clothing. Top 5 teams value is over $1 billion. Every little bit helps get the word out. If you want a perfect sport that thinks exactly like you, then start your own sport.
NASCAR is well known patriotic sport with strong ties to the Military and American families and Evangelicals. I would like to see the Amac logo on cars or tracks. This is your target audience . Many tracks are in states that support Amac’s agenda.
Not your avid fan, but I am glad there are a huge number of folks who are
O.cortez moans about her grandmother..health and condition..blames trump..yet SHE wouldn’t even help her and just turned down $100,000 go fund me money raised for her grandmother because she is a BITCH..who was using her grandmother as a political facade. Cortez is selfish worthless unhuman dolt!
I was an avid NASCAR fan until they jumped on the Marxist, anti-family, anti-American Black Lives Matter train. I haven’t watched a race since.
My husband and I are BIG NASCAR fans. We visited every NASCAR track on the schedule except 2 (some when there was no race happening), when we were full-time RVers 2006 thru 2013, and a few before we started full-timing. We have both been racing fans all our lives and actually participated in dirt track racing for 20 years before we retired from working and hit the road in an RV. I even remember listening to the Indy 500 on the radio when I was a kid. (As far as I was concerned that was the only reason for Memorial Day!) And that was the only race even on the radio, so pretty much the only class of racing I knew about as a kid. My first in person NASCAR race was at the Arizona Fairgrounds in Phoenix on my 17th birthday (1960). My best friend’s dad was the superintendent of the Fairgrounds and we watched from the roof of her dad’s shop which was just outside the turn 1 fence. What a thrill!!!!
I say AMAC should target advertising at receptive audiences to get the most bang for their buck. If you support patriotic, America-centric teams/drivers, I think it could be beneficial. Do your research and invest accordingly.
Since biden*..again blundered….he has been in office for 16 months..DAH
..brings to the podium this…who is the mostest..get it..most..est..dumb ass…aoc or biden***….BOTH…ALWAYS…”OPEN MOUTH INSERT FOOT”!!….LA LA LA LA..LAND..BOTH NEED TO GET OFF THE DRUGS…SAY NO TO DRUGS!!!!!!
If you decide to advertise the AMAC name on the side of a car that is ok until they, NASCAR, abandons the Flag, National Anthem and Military Members; if so you stand to lose my support for AMAC!! No matter what is claimed about abolishing the Confederate Flag it is not a symbol of racism but NASCAR has accepted that as the reason for going along!! What is next??
I wouldn’t mind if you sponsor NASCAR but it seems like there should be better exposure opportunities for the money because I am sure it is quite expensive
NHRA Drag racing could also be am option
Rick had the best response. find that really hardly anyone knows what or who AMAC is. You NEED to get to the hotel industry. By the way I’m a 60 year member of NHRA and long time members of NSRA and the Good Guys. Look these guys up, that is where you will find the seniors you need to recruit.
I’m not against this form o advertising NASCAR does cross many borders. It has been my experience that more advertising should be done throughout the medical industry.
Used to be an avid fan of the NASCAR races. Unfortunately they got “woke” and decided to change the format and it totally ruined the sport for me.
This is surely a joke. Too bad republicans are apineless
I have never liked auto-racing. It’s loud and noisy, a waste of fuel, and why someone wants to watch cars going around (counter-clockwise, no less) in circles is beyond my comprehension! In metaphysics, going counter-clockwise is considered to be a negative expression of energy!
Not many people know about AMAC. I think advertising money would be better spent on informing seniors letting them know there is an alternative. Same with political issues you people are preaching to the choir, we need to inform the ignorant we new faces new members where do you go? Conventions both Lib/Gop talk it up, local meetings, candidates, news articles, radio/TV shows get a guest hit on NPR. I get tired of going to a motel and asking if they honor AMAC and hearing “who”. Send reps to hotels, all businesses, if they give 10% to AARP ask them to give 15%. Beat them at their game!
Take a knee, take a hike